Primacy of Purpose

Primacy of Purpose

Fifty percent of every sale of Double Good gourmet popcorn is donated to support children with special needs. Alongside that clear focus on making a difference is 20 years of consistent revenue growth.

In his Tugboat Institute Summit 2018 presentation, Double Good CEO Tim Heitmann describes the powerful sense of purpose that has evolved over the company’s history—and the significant period of challenge that he feared would derail the business.

More Articles and Videos

Looking for Work/Life Harmony

December 17, 2024
GLDT_Wirebending_John Ende

Turning Values into Action

December 10, 2024
Little Buffalos school

Be the Buffalo: Why an Optics Company Opened a Preschool

December 03, 2024
brad_hermann_on stage_S24

The Making of a 100-Year Company: My Journey to Employee Ownership

November 26, 2024