The New Normal

The New Normal

Doug Tatum is a Professor at Florida State University and a student of business. He’s an expert, specifically, in the area of scaling small businesses through a challenging period termed “No Man’s Land,” during which a leader can do what appears right and still see their business fail.

In this presentation from Tugboat Institute Summit 2019, Doug shares insights into how Evergreen leaders can strategize to successfully navigate this potentially treacherous period—and emerge to thrive.

More Articles and Videos

Viking mold machine_715x405

Onshoring as an Evergreen® Strategy

  • Jonathan Deutsch
  • DEMA Engineering Company
April 15, 2025
YESCO bldg&employees

1,000 Years of Stewardship

  • Ryan Young
  • YESCO
April 08, 2025

Fireside Chat with Dave Thrasher, Dan Thrasher, and Dave Whorton

  • Dave Thrasher, Dan Thrasher, & Dave Whorton
  • Supportworks and Thrasher Group
April 01, 2025
2024 Omaha SFTT Signing day, featuring current and former Sponsorship students and Plant leaders copy

Paving a Path to the Trades for High School Graduates

  • Andy Lozier
  • Lozier
March 25, 2025